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Social Media Optimization

Social Media Optimization

Social media optimization (SMO) is the process of increasing the awareness of a product, brand or event by using a number of social media outlets and communities to generate viral publicity. SMO is the next wave of online marketing and is the perfect marriage between SEO and social media. As a business trying to gain…

Digital Marketing

Digital Marketing

Digital marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. Social Media Marketing: Social media marketing is the use of social media platforms (Facebook, Twitter, Instagram. Pinterest, Flickr, LinkedIn, Tik Tok) and websites to promote a product or service. Through Post, carousal ads, video &…